Sofitel specializes in luxury hotels that blend local influence with French style, something which this location in St James epitomizes. At first, the overall impression of the place is classic London – the grandiose listed building on Pall Mall, the plush sitting-room style of the Rose Lounge, the simple and pared-down design of the rooms. However, looking closer, the French influence becomes obvious, from the French brasserie to the flaky pastries served at breakfast.

The location is excellent for sightseeing. The hotel is just on the corner of Trafalgar Square, with St James’ Park, Buckingham Palace, Westminster, and Big Ben all within walking distance. However, you are also extremely close to Soho and its famous gay bars – the walk from your hotel room to G-A-Y, one of London’s most popular gay bars, is just over 10 minutes.

Sofitel London St James is consistently ranked as one of the best 5-star hotels in London. Everything from the comfort of the rooms to the standard of service, not to mention the quality of the dining, spa, and fitness facilities, is of an internationally excellent standard. You simply can’t wrong staying here.

Why We Love It

♥ Excellent location for both historical sights and gay nightlife
♥ Gorgeous British-French decor throughout the hotel
♥ The prestigious Grade II listed building

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♥ Unbeatable location on Piccadilly Circus
♥ Excellent pool for swimming or lounging
♥ The lovely atmosphere at Terrace on Piccadilly

♥ Well-designed rooms with quality amenities for all budgets
♥ Excellent location for sightseeing and nightlife
♥ Larger than the Soho location, so easier to book

♥ So close to G-A-Y you can practically hear the cheesy 90’s pop
♥ Convenient and practical, at a great price
♥ Well-designed rooms that make the most of the space

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